Social media marketing trends from Brian Houchins right now

Social media marketing guides by Brian Houchins today: Content marketing strategies will also evolve to become more focused and streamlined. The trend of content clustering for SEO, prevalent in 2023, will continue, signaling a shift from keyword-focused strategies to topic-driven content. This approach will allow businesses to build authority in their chosen topics, boosting their SEO ranking and visibility. One of the most significant benefits is the ability to deliver hyper-personalized experiences. With AI powering personalization and predictive analytics, businesses can understand their consumers at a granular level. This deep understanding allows companies to provide products, services, and messages that align perfectly with the consumer’s needs and preferences, increasing customer satisfaction and loyalty. Not only does this drive repeat business, but it also enhances the company’s reputation, which can lead to increased customer acquisition. Read more info at Brian Houchins.

Internet Marketing to Attract New Customers: You can use online marketing strategies to attract new customers. To do this, you’ll want to focus primarily on paid social media ads, search engines, and web design. For instance, you might use Facebook’s Lookalike Audiences to get your message in front of an audience similar to your core demographic. Or, you could pay a social media influencer to share images of your products to her already well-established community. Paid social media can attract new customers to your brand or product, but you’ll want to conduct market research and A/B testing before investing too much in one social media channel.

Why China dropshipping? The mining is among the major industries in the Chinese economy. The industry annually injects billions of dollars into the country’s GDP. China is the by far the largest producer of gold in the world, with the country producing about 463.7 tons of gold in 2016 (in comparison, the second biggest producer, Australia, managed to produce 274 tons in 2016). While South Africa, which had been the world’s top gold producing country for 101 years, has had its gold production declining by as much as 50% in the past ten years, China’s gold production has been increasing in recent years and has doubled in the past decade. Most of China’s gold deposits are found in the eastern part of the country, in the Liaoning, Henan, Fujian and Shandong provinces. Most of the gold produced in China is consumed locally as China is the world’s fourth largest gold consumer. The local gold consumption in China is equivalent to 9.2% of the global gold consumption. Coal mining is another important sector in China’s mining industry.

Having a successful dropshipping business is not just about opening a store, and it is not even enough to have a great product. To make your business fruitful, it is necessary to apply appropriate marketing strategies to generate dropshipping sales because just like physical stores, those that are online also demand attention. Although under a dropshipping scheme your investment in the logistics part will be minimal, your business will be useless if you do not attract potential customers. As in digital marketing strategy, it all starts with attracting customers.

It is 2022 and search engine optimization is still one of the most powerful aspects in making a business rank high in the search engine results. From optimizing images to making your website mobile-first, there are so many things that you need to do without fail to be SEO-ready. UX design is all about appealing to the emotions of website visitors. In short, it involves making people happy and influencing their behavior positively. The obvious question — how is SEO related to UI/UX though? When a visitor lands on your website because of your SEO efforts, having a good user experience is what will drive them to stay longer on the site, and ultimately take the next step, i.e. conversion. See more details at https://zerply.com/brianhouchins/about.

Nothing sparks conversation more than a good AMA (Ask Me Anything) on Instagram Stories. And while influencers have been known to use the Instagram Stories question sticker to help their followers get to know them more, there’s no reason why you can’t do the same for your business.It’s a great opportunity for your followers to get to know your brand better, or get more information about your products. On the flipside, it’s a great place for you to ask your followers some questions. You could spark a conversation about your next season’s color palette, or what product lines they’d like to see more of.

Facebook, Twitter, Tik Tok, Instagram, and LinkedIn are indeed major platforms for social media marketing, but they’re not the only ones that matter. The list of emerging social media channels that can be useful for small businesses grows and changes with each year. If you’re just starting out, you can run the risk of spreading your resources too thin by targeting several channels. It’s more cost-effective to focus on a few key channels, but knowing which ones work best for your business can be difficult. If you lack the experience or time to assess social media channels and decide which would be the most relevant and impactful for your business, you should consider hiring a social media manager.

Brian Houchins on Digital Marketing : Developing the right digital marketing strategy for your specific and evolving business needs is the key to successfully generating the kind of returns that enable you to invest a larger marketing budget into an expanding array of strategies. In the short term, it can be a real challenge to identify the best marketing channels for bringing the right return on ad spend (ROAS) fastest and advertising strategies that will hit your expected return on investment (ROI). You know from all your other business operations, that having the right setup in place is the key to your success; this very much applies to your digital marketing too; your infrastructure will either work for you, or against you, depending upon your foundations.