Meet Iza Montalvo and some of her PR media leadership thoughts: With artists like Bad Bunny dominating the charts and U.S. Latinos wielding outsized influence on social media, Spanish language content is undeniably going mainstream in the U.S. This seismic shift presents major opportunities—and imperatives—for brands seeking to engage today’s consumers. I spoke with cross-cultural communications executive Izadeli ‘Iza’ Montalvo, founder of Olán Media and Cross-Culture Connect, about why developing Spanish content should be an urgent priority right now. “We’re seeing phenomenons like Bad Bunny breaking cultural barriers. Spanish used to be seen as niche, but it’s becoming universal pop culture,” said Montalvo, also an AI translation leading expert. According to Montalvo, “the vast majority of U.S. Latinos—75% according to Pew Research—have retained Spanish language proficiency. 85% say it’s important for future generations to speak it too.” This means brands creating Spanish content can connect with most Latinos in their native tongue. Yet Montalvo cautions that simply translating English copy won’t cut it. Discover additional information on Iza Montalvo
We create culturally immersive content that goes beyond word for word boring translations. We guide you on how to communicate across cultures, build trust and avoid costly misunderstandings. Our crisis management team is the difference between a crisis becoming a disaster or a comeback story. We help you weather the storm and emerge stronger than ever before. Recognized as one of Central Florida’s 25 Most Influential Hispanics, I have made significant contributions to some of the nation’s largest Spanish-language publications and have worked in mainstream newsrooms, reaching diverse audiences. My ability to think creatively and offer a unique perspective allows me to tackle multicultural media challenges effectively.
Entrepreneurship is a trend that has been growing over the years. The world is changing and so are the opportunities. Entrepreneurs have always been a part of this change, they have created new markets, new technologies and new ways of living. Entrepreneurship provides many opportunities for those who are willing to take risks and follow their dreams. Entrepreneurship is not only about starting your own business, it’s also about becoming an innovator in the workplace. Entrepreneurs are the ones who take initiative and create something new. They create jobs, build companies, and make the world a better place with their ideas. But what does the future of entrepreneurship look like? Entrepreneurship is not just about startups anymore. It’s about innovation, technology, and emerging markets. The world has changed a lot in recent years and so have the opportunities for entrepreneurs to succeed in it.
For brands aiming to go global, bilingual content is a must. By providing content in multiple languages, tailored to resonate locally, brands can successfully expand their reach and establish themselves as an inclusive global force. The effort to properly execute multilingual branding has immense payoffs in improved international engagement and revenue. With over 460 million Spanish speakers worldwide, it’s no brainer that Spanish content is incredibly important in today’s digital landscape.Brands and content creators that tap into this vast audience stand to become global leaders in their fields.
The future of entrepreneurship will be shaped by how entrepreneurs react to technological innovations such as artificial intelligence (AI) and blockchain technology. These technologies will change the way we live our lives and how we do business, but it’s up to us how we want to use them as tools that help us grow. The future of entrepreneurship is not about a single business idea. It’s about the ability to find new opportunities, grow and adapt to changing markets, and be innovative in the face of adversity. Entrepreneurship is more than just starting a business. It’s about taking risks and being open to new opportunities that come your way. It’s about having the drive to make your own luck, even when things get tough. And it’s about finding opportunity in emerging markets across the world, as well as in technology that can help you grow your company faster than ever before.
Meet Iza Montalvo Orlando FL and some of her communication industry achievements: Before you launch your business make sure you have some money: make savings, borrow from family and friends or approach potential investors. Make a financial back-up plan. Learn how to make a budget for your business. Do not expect that once you start your business to receive financing from a bank, because generally they are reluctant to finance start-ups. Consider using a financing program for new businesses such as the START Program. You, as an entrepreneur, are the best marketing agent for your business, so everything you do and communicate must inspire professionalism. This means that everything from clothing and attitude to business cards and behavior must be impeccable and give potential customers and collaborators confidence. Read extra information on Iza Montalvo Orlando FL.
The nature of the Middle East family office induces secrecy (many don’t even have a website), which makes it nearly impossible to blast off unsolicited pitches. So it really does come down to networking. But in the end, being able to break through and figure out a way to connect with the right family office can act as a natural selection process and indicate the hallmark of a good entrepreneur and good deal. Another great place to start is identifying other entrepreneurs who have been successful in your specific space and may currently have a family office or more formal startup investment program. Most often, your ideas will resonate with these folks first and best. There’s no doubt that the slowdown in venture investment is impacting companies across industries, COVID being the main driver. But entrepreneurs who open their eyes to non-traditional sources of capital and are willing to put in the legwork to identify them may find an enduring friend in the family.
Izadeli Montalvo on on leadership training : Corporate training can also be used as content marketing to provide an introduction or taste of programming that could be applicable to degree programs. Of course, it’s challenging to make sure you’re balancing the academic rigor and required hours with the need for cost-effective and time-restricted training. Most companies cannot afford to take large numbers of employees out of their day-to-day roles for more than a few hours at a time. In order for any corporate training division to be successful over the long term, it needs to be providing content that meets the immediate needs of the company.
If you aim for the former group, you should consider everything carefully. Some no-tax jurisdictions are changing their policies fast. They are starting to impose taxes and regulations on certain kinds of income and business activities. And some places have a really bad reputation in the business world. These are the ones you should avoid. Bad-reputation jurisdictions would cost you a hard time opening a bank account and running your company. In particular, banks in Singapore or Hong Kong are very concerned about opening an account for companies in tax havens. The same goes with customers and clients. They would also be concerned to do business with your company if it is incorporated in such jurisdictions.
Iza Montalvo Orlando FL or the climb of a PR media leadership professional: Connect with the people you lead by using the vision, value and voice model; i.e. communicate an inspiring vision, value people as human beings (not as a means to an end) and give them a voice. Ideally, networking is part of your daily professional activity, not just something you do when you are looking for a job. When it’s time for a career transition, you want your network to be in place already so that you can tap strong, existing professional relationships to expand your network during your search, rather than starting to build it while in transition. Read more info at Iza Montalvo.